Nobody wants a coach.

Nobody wants a consultant.

It’s an old marketing truism that we all face in the service business. You have probably heard this story somewhere in your travels: Nobody wants a drill. They want holes.
Actually, nobody really wants holes either. What they want varies by the buyer: they want a wall, a shelf, furniture, something repaired, the ability to create something on their own.

What you want is new results.  For small business owners, the list is varied as well: More time, more money, more flow, more clarity, more passion, less stress and anxiety.

What a coach and consultant do is help you build the strategy and the skills to achieve these!

How do we do it? We start here:

Business Model Analysis

1. 1. Financial Analysis to determine
      1. Gross Margin: overall, by service, by bundle of services, by type of client.
      2. Breakeven: understanding what you need to achieve each month to cover all of your costs
      3. Return on Sales: a percentage again of your bottom line profit margin before tax
      4. Retained Earnings: The cashflow not needed in the running of the business
   2. Market Analysis
      1. Market positioning
      2. SWOT
      3. Differentiation
      4. Opportunity
   3. Client Analysis
      1. Pareto Principle is used extensively here
      2. Impact analysis
   4. Pricing
      1. To market
      2. Premium

Leadership, Management, Culture

1. 1. Organizational Design
   2. CEO leadership skills and confidence
   3. Management processes and workshops
   4. Employee engagement and development framework
   5. AIRR – Attract, Incent, Reward, Retain your Rockstar Team

Efficiency

1. 1. Productivity
   2. Technology
   3. Processes
   4. Key Performance Indicators (KPIs) 

Business Plan

But we don’t stop there. Together we identify the potential for your business for the year ahead and at exit. Then we draft a business plan based on our proprietary framework that helps you see exactly the results that you are aiming for in your business for the year ahead, and the work that will get you there.

Execution

But we don’t stop there. We work shoulder to shoulder with you to build your team buy-in, establish this work through solid delegation and accountability, and measure the progress to budget on a monthly basis. This includes high-performance leadership coaching, team sessions (including VaVooM: Vision, Values, Mission, a program that gets integrated into your recognition at meetings and performance development), and Shadow Executive.

Virtual Finance Department

We also ensure that you have the ongoing finance support to stay on track with monthly reports and dashboards focused on your specific needs and goals.

De-Risking

This may include a rewrite of your shareholders agreement, employee equity, insurances, employee benefits, or your cashflow projections.

What keeps you up at night is all figureoutable.

Corporate Wealth and Tax Planning Strategy

Wrap that up with a clear understanding of what your business needs to produce in order to create the lifestyle, legacy, and wealth you want and set that plan in motion… and that is a set of results business owners want.

They don’t want a coach.

They don’t want a consultant.

They want the support to take their business to the level that it finally pays off.

What Cher calls a “business that loves you back”.